Some of you may already be aware that our President, Amy Stoehr, recently achieved a lifelong dream of going to Africa that included summiting Mt. Kilimanjaro. We are so proud of her, not just for climbing the mountain, but more importantly for casting a Vision, gaining Clarity on that Vision, and then taking Action to ensure that vision became reality. And in true Amy fashion, she returned with a bounty of lessons learned, which she has mindfully articulated in the article that follows. So if you’re ready to absorb some simply stated, yet truly profound messages, please continue … [Read more...]
What’s Standing in the Way of Making a Good Decision?
Decision Time Imagine it’s December 15th and Sherri is sitting at her desk late at night, wringing her hands and contemplating the last 11 months. She is frustrated because what she REALLY wanted to do this year was hire an Administrative Assistant. That never happened, and for months she has put in countless extra hours performing administrative tasks that could’ve been delegated. Now the holidays are upon her and she is tired, worn out and the last thing she wants to think about is planning for the new year. Why wasn’t help hired? Next, we witness Jerry, Director of Sales, driving home … [Read more...]
Are You Under the Influence?
The Power of the Company You Keep Jim Rohn stated we are the average of the five people we spend the most time with. Positive or negative, we experience influencers of all types. So, who’s influencing you? And is that getting you closer to, or farther away from, the life you’re dreaming of living? Start with Clarity Wherever you are in life, you have to have the vision of where you want to go. What do you really want? Take some time to sit down and write out what you see in all eight facets of your business and your life. (For clarification on what those eight facets are, you can download … [Read more...]
Are You Learning From Your Marketing Mistakes?
Are you 100% happy with the sales results you're getting in your business? If you are, then great - stop reading. However, if you're like MOST business owners, you're looking for growth. So what are you doing about it? Two-thirds of the calendar year have passed. As we look at the final quarter of the year, as well as forecast for the coming year, marketing plays a critical role in your growth. If you keep doing what you’ve been doing with your marketing, you can’t expect different outcomes. Elevating your marketing is a three-step process: Evaluate, Adjust, and … [Read more...]
Create a Great Organization by Hiring Right and Cultivating the Team
Many of us have heard, in order to build a great organization, hire the right people (this includes hiring the right leader and if you are the leader, educating yourself to be a good leader). This is only part of the story. The right people without the right leadership will not evolve into a great organization. The combination of excellent leadership and the right people in the right positions will create a great organization. True leaders have a vision for their organization and encourage development of the individuals they lead. These leaders allow individuals to feel safe in their … [Read more...]
Motivational Moment – Succinct
Setting goals does not have to be complicated. In fact, being succinct when determining your desires can help you avoid feeling overwhelmed by having too many goals, and it can help direct your attention to the most important ones. As with communication, it is imperative to be clear and concise with your desires. Too many words and nonessential details can throw you off track. Being succinct in determining your desires creates a clear view of your target, making it easier to aim and take action. … [Read more...]
Why It’s Not Too Early to Bring Your 2020 Business Plan Into Focus
Have you ever thought about a vacation, and chatted with people about it, but didn’t pull the trigger to actually book it? Leaders in business tend to do the same thing in their company. They may talk about what they want to achieve in their business, but get wrapped up in their day-to-day tasks, and before they know it, days lead into months and eventually years. And the results they get? Almost the same as they achieved the year before. So what has to happen? If you want 2020 to bring you the results you’ve dreamed about but not yet achieved, then start with some candid, honest conversation … [Read more...]
Motivational Moment – Ambition
Will YOUR current level of ambition get you to where you want to be? ~ Linda McLean As business leaders and CEO's it is important that we know WHERE we want to be and WHY we want to be there. Knowing the WHY is what provides the drive and the ambition to take action to get you where you want to go. And knowing the WHERE provides the target goal to aim at. Set clear goals for yourself and feel your ambition soar. … [Read more...]
What Amazon’s VP of Marketing would say about your real estate marketing strategy
Over at Amazon's Seattle headquarters, there's a rather quiet gentleman, Neil Lindsay, whose title is "VP, Worldwide Marketing." Now, if he were to walk into your office and ask to take a look at your 2019 Marketing Strategy, what do you suppose he might see? And what do you suppose he might say? Although we haven't had a conversation with the man, we can tell you one thing for sure: When it comes to marketing strategy, Neil would remind you to think like a CEO. CEOs think differently about marketing. Most real estate top producers who are also managing teams don't take the time in an … [Read more...]
Relationships ARE Your Business Success
Get on the Phone - Your Cheapest and Best Source of Business! Most, if not all, business owners are looking for the secret to procuring more business. “How do I generate more leads?” or “How do I make more money come in the door?” are extremely common questions in our business. The answer is simple. And most of you are NOT going to like it. You see, in most businesses, the least expensive and highest return way to generate revenue is to nurture the relationships you’ve already established – that means contacting your past clients and your sphere of influence. Consistently. And … [Read more...]
