Are you 100% happy with the sales results you're getting in your business? If you are, then great - stop reading. However, if you're like MOST business owners, you're looking for growth. So what are you doing about it? Two-thirds of the calendar year have passed. As we look at the final quarter of the year, as well as forecast for the coming year, marketing plays a critical role in your growth. If you keep doing what you’ve been doing with your marketing, you can’t expect different outcomes. Elevating your marketing is a three-step process: Evaluate, Adjust, and … [Read more...]
Create a Great Organization by Hiring Right and Cultivating the Team
Many of us have heard, in order to build a great organization, hire the right people (this includes hiring the right leader and if you are the leader, educating yourself to be a good leader). This is only part of the story. The right people without the right leadership will not evolve into a great organization. The combination of excellent leadership and the right people in the right positions will create a great organization. True leaders have a vision for their organization and encourage development of the individuals they lead. These leaders allow individuals to feel safe in their … [Read more...]
Motivational Moment – Succinct
Setting goals does not have to be complicated. In fact, being succinct when determining your desires can help you avoid feeling overwhelmed by having too many goals, and it can help direct your attention to the most important ones. As with communication, it is imperative to be clear and concise with your desires. Too many words and nonessential details can throw you off track. Being succinct in determining your desires creates a clear view of your target, making it easier to aim and take action. … [Read more...]
Why It’s Not Too Early to Bring Your 2020 Business Plan Into Focus
Have you ever thought about a vacation, and chatted with people about it, but didn’t pull the trigger to actually book it? Leaders in business tend to do the same thing in their company. They may talk about what they want to achieve in their business, but get wrapped up in their day-to-day tasks, and before they know it, days lead into months and eventually years. And the results they get? Almost the same as they achieved the year before. So what has to happen? If you want 2020 to bring you the results you’ve dreamed about but not yet achieved, then start with some candid, honest conversation … [Read more...]
Motivational Moment – Ambition
Will YOUR current level of ambition get you to where you want to be? ~ Linda McLean As business leaders and CEO's it is important that we know WHERE we want to be and WHY we want to be there. Knowing the WHY is what provides the drive and the ambition to take action to get you where you want to go. And knowing the WHERE provides the target goal to aim at. Set clear goals for yourself and feel your ambition soar. … [Read more...]
What Amazon’s VP of Marketing would say about your real estate marketing strategy
Over at Amazon's Seattle headquarters, there's a rather quiet gentleman, Neil Lindsay, whose title is "VP, Worldwide Marketing." Now, if he were to walk into your office and ask to take a look at your 2019 Marketing Strategy, what do you suppose he might see? And what do you suppose he might say? Although we haven't had a conversation with the man, we can tell you one thing for sure: When it comes to marketing strategy, Neil would remind you to think like a CEO. CEOs think differently about marketing. Most real estate top producers who are also managing teams don't take the time in an … [Read more...]
Relationships ARE Your Business Success
Get on the Phone - Your Cheapest and Best Source of Business! Most, if not all, business owners are looking for the secret to procuring more business. “How do I generate more leads?” or “How do I make more money come in the door?” are extremely common questions in our business. The answer is simple. And most of you are NOT going to like it. You see, in most businesses, the least expensive and highest return way to generate revenue is to nurture the relationships you’ve already established – that means contacting your past clients and your sphere of influence. Consistently. And … [Read more...]
Motivational Moment – Justice
It is our responsibility as business leaders and CEO's to make a concious choice to consider the justice in each decision that we make. Do you practice justice in the decisions you make? - Linda McLean How can you incorporate practicing justice into your decision making process today? Are you looking to simplify your path to success as the CEO of your business? We have a proven method to simplify the process, download a free copy of “The CEO Cycle of Success“. … [Read more...]
Five Basics for Business Success Everyone Needs to Practice
Over the years we have found that all businesses, regardless of size or scope, absolutely need energy and persistence along with mastering these five basic skills in order to be powerfully successful. Let’s discuss how you can implement and practice the Five Basics for Business Success now to make an immediate impact on the success of your business. #1: COMMUNICATION Communication is critical for ALL successful businesses whether a sole proprietor or an international company. Communication comes in many forms: advertising, social media, memos, scripts, and follow-up procedures, even … [Read more...]
Motivational Moment – Memories
As a busy CEO it is important that you make work-life balance a priority in order to achieve true succes. Making the time to spend with family and friends is a wonderful gift to share! Making memories is a gift you will share for many years to come. ~ Linda McLean What memories have you been making? Are you looking to simplify your path to success as the CEO of your business? We have a proven method to simplify the process, download a free copy of "The CEO Cycle of Success". … [Read more...]
