I always say, “You don’t know where you’re going until you pick a destination.”

Would you get into your car and drive without a destination in mind? Knowing your destination will determine the route you will take to get there. This is never more relevant than when planning for your business.

Perhaps, because we’re just coming out of the most unprecedented year, your focus is only on the last few months of this year. However, if you don’t start planning now for the coming year, before you know it, the new year will be upon you and the time you had for impacting the outcome of the first quarter will have passed.

There are four main reasons why you don’t want to delay to do your planning NOW.

Reason #1: Clear Direction to the Destination
It’s easy, when we get busy or when we feel unsure of the future, to just lose ourselves in the busyness of each day. We pride ourselves on the number of fires we put out, and before long, our vision of the future becomes distant and blurry.

Our proven Snapshot Business Planning process has helped countless business owners to recapture their clarity on where they want to go, and then map out a strategy to get there. By first clarifying the Vision, then evaluating each of the eight facets of business, business owners are able to create a clear plan of how they will arrive at the destination of their Vision with purpose.

Reason #2: Enhanced Team Buy-In Now
It’s possible that the months spent navigating stay-at-home orders and living in uncertainty have left your team unfocused and less productive than they, or you, would like. Diving in to the new year business planning process now will bring the team back together with singleness of focus. People support what they help create. Their participation in the planning process will ensure they have clarity of where the team is headed, and direction on what steps to be taking today to get there. If you aren’t ready to bring your team together for a planning day, then we can do our new “Virtual Business Planning Program” for you.

Reason #3: Peace of Mind That You’re on Track
Quite simply, having a plan and specific goals identified will restore YOUR peace of mind. With a destination identified and a roadmap of how to get there, you can move forward with confidence, and that inevitably brings peace to your day-to-day. Bringing hope and excitement to your team is added value to them by you making the decision to conduct an organized business planning event.

Reason #4: Better Marketing Decisions Today
If you don’t know what your desired end result is, it’s difficult to know where to spend your marketing dollars, which for many businesses is one of the highest expense line items in their profit and loss statement as a percentage of sales. Planning for 2021 now allows you to specifically identify which of your marketing opportunities best support you achieving what you desire, a well-oiled and profitable business.

We have tools to help you with the entire Snapshot Business Planning process. You can pick up the Snapshot Business Planning Book in digital, audio, or written format on amazon by clicking here.

And to schedule a strategy session to discuss whether bringing us onsite or a virtual program would be the best solution for you and your team, email us at info@mcleaninternational.com

Either way, it’s time to plan and set yourself up for an amazing year ahead.