Have you ever thought about a vacation, and chatted with people about it, but didn’t pull the trigger to actually book it? Leaders in business tend to do the same thing in their company. They may talk about what they want to achieve in their business, but get wrapped up in their day-to-day tasks, and before they know it, days lead into months and eventually years. And the results they get? Almost the same as they achieved the year before.
So what has to happen? If you want 2020 to bring you the results you’ve dreamed about but not yet achieved, then start with some candid, honest conversation with yourself as the CEO of your business.
Here are 3 questions to ask:
- How long are you going to put up with sub-standard performance in your business?
- Is your business truly providing you with the lifestyle you desire?
- Is the net profit giving your business the financial flexibility and reserves necessary to carry the business through slow periods?
Every business has its cycle, but being properly prepared for potential dips at some point in that cycle is critical to a successful business.
Evaluate Current Reality
When was the last time you pulled yourself out of the day-to-day business activities and truly took a good look at what you have accomplished in your business? This isn’t giving yourself five minutes in your car as you are waiting to head to your next appointment.
Be a SMART CEO by pulling yourself out for some “unplugged time” to sort through the 8 facets of your business:
- Financials
- Products and Services
- Marketing
- Team Growth and Development
- Sales Systems
- Customer Retention
- Technology and Equipment
- Office
Define Your WHY
What is it you TRULY want from your business? The money, the time, the freedom, the staff, the gratification of knowing how you are making a positive difference for the clients/customers you work with? Get crystal clear on the outcomes you desire. Just like the vacation – the time is NOW to Just Do It! Schedule time to work ON your business (like Michael Gerber advises in the book, The E-Myth).
Then ask yourself: will you attempt to wiggle your way out of working on your business? Sadly, most people do. They have good intentions of working ON their business by themselves, but truthfully, from research, most business owners don’t do the work that needs to be done and therefore they get the same old results.
This is where bringing in a coach or consultant can support you to get what you want. Face to face or over the phone, being held accountable to a specific day and time, as well as a proven process, WILL move you forward in your decision making and gaining clarity on what your business really needs to do in order to get what YOU want.
McLean International consultants are available to help you define and implement a plan for your business. NOW is not too early to start planning. Contact us today for a complimentary strategy session and discover how easily you can start the process of making a difference in your business.
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